Cookie Policy

We are:

TRAPAY is a provider of payment software, technical support, technical maintenance, integrations, analytics, routing/orchestration tools, fraud-prevention tools, and related technology services.

TRAPAY is not a bank, payment institution, acquiring bank, or payment service provider, and does not itself process, settle, hold, or transfer end-customer funds.

Cookies are small text files placed on Your device when You visit a website. Cookies allow a website to recognize Your browser, remember certain information, improve website functionality, analyze usage, and support security and marketing activities.

Cookies may be:

• first-party cookies — set directly by TRAPAY;
• third-party cookies — set by third-party services used on our Website.

In addition to cookies, we may also use similar technologies such as:

• local storage;
• session storage;
• pixels;
• tags;
• SDK-related identifiers;
• log-based tracking mechanisms.

For simplicity, this Policy refers to all such technologies as "cookies", unless the context requires otherwise.

We use cookies and similar technologies for the following purposes:

3.1 Strictly Necessary Cookies

These cookies are necessary for the Website or Service to function properly and securely.

They may be used for:

• enabling core website functions;
• security and fraud prevention;
• login/session integrity;
• load balancing;
• storing cookie consent preferences;
• maintaining technical stability;
• remembering basic operational settings.

These cookies do not require consent where permitted by applicable law, because they are necessary for providing the Website or Service requested by You or are used on the basis of our legitimate interest in maintaining security and technical functionality.

3.2 Functional / Preference Cookies

These cookies help remember choices You make and improve Your user experience.

They may be used for:

• remembering language preferences;
• remembering form/session preferences;
• chat functionality;
• support widget continuity;
• location-related preferences;
• onboarding convenience;
• user interface customization.

Where such cookies are strictly necessary for the feature requested by You, consent may not be required. In other cases, consent may be required depending on applicable law and implementation.

3.3 Analytics / Statistical Cookies

These cookies help us understand how visitors use the Website and Service.

They may be used for:

• counting visits and sessions;
• understanding traffic sources;
• measuring page performance;
• identifying broken pages or errors;
• improving usability and functionality;
• aggregated reporting and internal analytics.

These cookies are generally used only with Your consent where required by applicable law.

3.4 Marketing / Targeting Cookies

These cookies may be used to:

• measure ad campaign effectiveness;
• understand visitor interests;
• segment business audiences;
• support remarketing or retargeting;
• support account-based marketing (ABM);
• deliver more relevant ads or communications.

These cookies are used only with Your consent where required by applicable law.

If You do not allow these cookies, You may receive less personalized or less relevant marketing.

Depending on the cookie or similar technology used, cookies may collect or generate information such as:

• IP address;
• browser type and version;
• device type;
• operating system;
• page visits and page flow;
• session duration;
• referring URL;
• time zone;
• interaction with forms and pages;
• traffic source or campaign identifiers;
• UTM parameters;
• cookie preferences;
• chat/session identifiers;
• performance and technical diagnostics.

Cookie-derived information may, in some cases, be linked with other information if legally permitted and appropriate under our Privacy Policy.

Below is a general description of the categories of cookies we may use on the Website.

5.1 Strictly Necessary Cookies

These cookies are required for essential functionality and security.

Examples may include:

• test_cookie — used to check whether the browser supports cookies;
• CookieConsent — stores the user's cookie consent choices;
• firstUserEntryUTM — stores initial UTM parameters for attribution and operational tracking;
• userEntryUTM — stores current or recent UTM parameters;
• session-related cookies required for authentication, login, security, and fraud prevention;
• cookies used to keep forms, access sessions, or protected areas functioning correctly.

These cookies cannot usually be disabled through our banner where they are technically necessary for operation of the Website or requested services.

5.2 Functional / Preference / Performance Cookies

These cookies improve convenience and remember preferences.

Examples may include:

• intercom-device-id-# — identifies a device for chat and support integrity;
• intercom-id-# — helps recognize the visitor in connection with support/chat functionality;
• intercom-session-# — maintains session continuity for support/chat features;
• intercom.intercom-state-# — remembers whether a chat box or support message was minimized or closed;
• cookies used to remember language, support state, onboarding steps, or other optional preferences.

These cookies may be set by TRAPAY or by third-party support/chat providers used by TRAPAY.

5.3 Analytics / Statistical Cookies

These cookies are used to understand usage and performance.

Examples may include:

• _dd_s — performance, session, or technical behavior monitoring;
• dd_cookie_test_# — website usage and internal analytics testing;
• _ga — Google Analytics cookie used to distinguish users and measure usage;
• ga# — Google Analytics session or property-specific analytics;
• cookies used for performance measurement, traffic analysis, and feature optimization.

These cookies help us understand:

• number of visitors;
• session behavior;
• entry pages and exit pages;
• bounce rates;
• conversion paths;
• page performance and usability issues.

Where required by law, these cookies are used only after consent.

5.4 Marketing / Targeting Cookies

These cookies may be used by us or our marketing/advertising partners to better understand campaign performance and B2B marketing relevance.

Examples may include:

• IDE — used by Google DoubleClick for advertising measurement and targeting;
• pagead/1p-user-list/# — used for ad attribution and remarketing;
• _gcl_au — Google ad efficiency/advertising support cookie;
• _lfa — used in connection with account-based marketing (ABM), including information such as IP-related segmentation and page behavior;
• _lfa_test_cookie_stored — ABM-related testing cookie;
• _lfa_expiry — stores expiry-related information for ABM-related cookies.

These cookies may help us:

• understand which campaigns are effective;
• identify corporate interest in TRAPAY services;
• improve B2B outreach and relevant communications;
• tailor marketing efforts.

These cookies are used only where consent has been given, to the extent required by applicable law.

Some cookies may be placed by third-party providers whose services we use for:

• analytics;
• chat/support;
• performance monitoring;
• advertising measurement;
• marketing attribution;
• account-based marketing;
• user communications;
• website optimization.

These third parties may process certain information in accordance with their own privacy and cookie policies.

TRAPAY does not control all third-party cookie technologies directly. We recommend reviewing the privacy/cookie information of relevant third parties where appropriate.

Depending on the type of cookie, we rely on different legal bases.

7.1 Necessary cookies

We rely on:

• technical necessity; and/or
• our legitimate interest in ensuring the secure and proper functioning of the Website and Service.

7.2 Analytics, marketing, and certain functional cookies

Where required by law, we rely on:

• Your consent.

You may withdraw or change Your cookie preferences at any time through our cookie settings tool where available.

You can manage cookies in several ways:

8.1 Through our cookie settings

Where available, You can use our cookie banner or cookie settings interface to accept, reject, or customize non-essential cookies.

8.2 Through browser settings

Most browsers allow You to:

• block cookies;
• delete cookies;
• restrict certain cookies;
• notify You when cookies are set.

Please note that if You disable or delete certain necessary or functional cookies, some parts of the Website or Service may not work properly.

8.3 Through third-party tools

Some analytics and advertising providers offer their own opt-out tools.

If You block or delete cookies:

• some Website functions may not operate correctly;
• login or session continuity may break;
• support/chat features may not work properly;
• some preferences may not be saved;
• analytics and performance insights may become less accurate;
• marketing may become less relevant or less tailored.

Strictly necessary cookies may still be used where required for the operation of the Website or requested services.

Cookies may remain on Your device for different periods depending on whether they are:

• session cookies — deleted when You close Your browser; or
• persistent cookies — remain for a defined period or until deleted.

Retention periods vary depending on the cookie and its purpose.

Some cookie-related data may constitute personal data, especially where it can be linked to a user, device, account, or identifiable behavior.

Where cookie-related data constitutes personal data, it is processed in accordance with our Privacy Policy.

We may update this Cookie Policy from time to time to reflect changes in:

• applicable law;
• our Website or Service;
• the cookies or technologies we use;
• our analytics, support, or marketing practices.

The latest version will always be available on our website.

We encourage You to review this page periodically.

If You have any questions about this Cookie Policy or our use of cookies and similar technologies, please contact: